AT&T x Have a Catch with Dak

Connecting fans with the greater possibility of meeting a NFL superstar, AT&T teamed up with Dak Prescott for ‘Have a Catch with Dak,’ a campaign and contest bringing fans face-to-face with America’s Quarterback. Following the success of the contest, AT&T chose Dallas Cowboys superfan Cynthia Velazquez to fly to Dallas for an immersive trip around The Star and AT&T Stadium, all leading up to her meeting and having a catch with Dak.

Dak Prescott socials: Instagram

Season: 2024-2025 NFL Season
Key Role: Director and Associate Creative Director — Copywriter
Key Assets: :90 second content capture